About the Blue Standard
Developed by a Board of Scientific Advisors, Blue offers two complementary verification frameworks
that empower businesses to take meaningful action for the Ocean.
Blue Verification provides credible, public-facing seals that communicates verified impact.
Business Operations
Blue’s 3-Star Verification for Plastic-free & Sustainable Business Operations
Learn MoreBlue is a registered verification program on the International Trade Centre’s Standards Map, a joint mandate of the World Trade Organization and the United Nations Conference on Trade and Development.